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Once you've built a website for your small business, it's a good idea to add a payment processor, both to make things easier for customers and to open yourself up to additional sales opportunities. Here's a guide to using ClickBank to
It's a common belief in the information security world that the Chinese government is behind many of the advanced persistent threats that target companies around the world in an effort to steal their IP and trade secrets. Now one security firm h
The A/B testing process lets you determine what words, phrases, images or other elements of a Web page lead to the most sales conversions. To help you improve your online market strategy, this article provides an overview of the A/B process and offer
Having a great app or service doesn't guarantee success. How do you get your software or digital offering in front of buyers? Software-as-a-Service (SaaS), traditional software sales and marketing pros share their suggestions for how you can imp
More than half of employees who left or lost their jobs in the past 12 months took confidential corporate data with them and most plan to use it in their new jobs, creating the potential for IP contamination. How can you protect your IP?
The best customers come back to buy from you again. Making a list of customers and using an autoresponder to send them emails about sales and other promotions is an easy way to attract repeat business. Learn how to set up an email list and use an aut
The basics of search engine optimization are, well, basic: Build good, easy-to-find content, and promote it via social media, and they will come. But there's nothing wrong with adding to your arsenal SEO tools that will help you create more targ
With more than 320 million wireless subscribers in the United States, you're missing a lot of customers if you aren't using SMS text message marketing. Here's a primer on how to build a list, send and respond to SMS texts, and write me
Avnetu2019s IT facility in Phoenix has evolved over 25 years to handle petabytes of data, absorb acquisitions and cut cooling costs
Here's what content marketers, SEO consultants, social media experts and even business owners need to know about the Facebook Graph Search tool.
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